HOLIDAY, Fla. – Tampa-based children’s charity Kids Wish Network today thanked sports marketing innovator Intersport for their role in sending 300 Pinellas school children to the exciting 2013 Under Armour All-America High School Football Game, held on January 4, 2012. Kids Wish Network is an international charitable organization dedicated to infusing hope, creating happy memories, and improving the quality of life for children having experienced life-altering situations.
“Intersport has been incredibly generous to our local kids in need,” said Anna Lanzatella, Executive Director of Kids Wish Network. “We will continue to look for opportunities to work with our partners to provide fun-filled nights of excitement and friendship for children in need.”
When sports marketing firm Intersport wanted to give away 300 tickets to the highly anticipated 6th Annual Under Armour All-America High School Football Game to kids in need in the Tampa Bay Area, they put in a call to Kids Wish Network. Intersport has been a leader in the creation of sports and entertainment based marketing platforms for 25 years.
“We’ve been working closely with school districts all across Florida to provide assistance to kids through our different programs, so when we got the call from Intersport, we jumped at the chance to give 300 kids a memorable, fun experience,” said Kids Wish Network’s General Manager of Program Services and Distribution, Jacklyn Wright.
Tickets in hand, Kids Wish Network got to work with the Pinellas Education Foundation to distribute the tickets to young people in need. The event created quite a buzz around Pinellas County schools, where Physical Education coaches and sports coaches were clamoring to get tickets for their students and kids were asking to get tickets for their friends and families.
“The Under Armour Game was such a prize to have tickets for,” said Lyn Curtis Turk, the Associate Director of Individual Philanthropy for the Pinellas Education Foundation. “The students were very excited. This game allows them to go to a nationally televised game and see their peers, who represented some of the dreams and the aspirations of some of the athletes here in Pinellas County.
“Free tickets were such a help because it allowed students who otherwise may not have been in a position to afford them, to go. I had coaches of the schools in some of our more financially depressed areas call for tickets for their students and their siblings. This became a family affair, a positive family affair. Boys and girls in Pinellas County were excited to have somewhere to go with the help of the free tickets from Kids Wish Network. Thank you for thinking of our kids. By ours, I mean yours and mine. It truly takes a village.”
For more information on Kids Wish Network, visit www.kidswishnetwork.org.